Using Customer Profiles to Find the Perfect Promo Products

Oct 30, 2025

When business owners are asked about the customers they serve, many times, their response is: "Well, we serve everyone…" If a company served everyone, it would be impossible to build a succ...

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It's Party Thyme: 7 Products for Plant Lovers

Aug 31, 2025

In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren't just beautiful home décor- they're actually good for your health! Owning indoor plants c...

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12 Coolest Squeeze Products to Relieve Your Stress

Aug 24, 2025

Admit it, when you get a goodie bag full of promotional products, or you see a booth at a trade show - you immediately gravitate towards the stress relievers. Stress relievers have evolved well bey...

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16 Ways Color Affects Your Branding and Marketing

Mar 12, 2025

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

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6 Retro Products That Are a Blast From the Past

Nov 2, 2024

No matter what decade you think of when you think of “retro products”, you can bet there's a customizable product perfect for your next event. Using nostalgia to promote your business c...

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How Promo Products Can Tell Your Brand's Story

Oct 19, 2024

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

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Your Brand Is Your Business - Market It!

Jul 10, 2024

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

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5 Fail-Proof Ideas for Your Business Instagram

Jun 4, 2024

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...

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5 Invaluable Marketing Books to Help Grow Your Brand

Apr 7, 2024

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...

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6 Benefits of Customer Loyalty Programs

Mar 2, 2024

Everybody loves getting new business – it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into gene...

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Case Study: Hay, Where'd You Get That Tote?

Oct 27, 2023

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A ...

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Take 5 of These Promotional Products for the Medical Field, and Call Me in the Morning

Oct 20, 2023

It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. ...

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Your Guide to Drinkware

Aug 14, 2023

Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your b...

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6 Reasons You Need a Company Store

Jan 16, 2023

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

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Craft the Perfect Trade Show Swag Bag

Nov 17, 2022

Virtual tradeshows are definitely here to stay, and that isn't a bad thing! Not only are virtual tradeshows a lot more cost-effective for the organization hosting them, but they're also cheaper for...

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The Best Apps For Organization

Oct 19, 2022

For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar rem...

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Top 3 Color Trends for 2022

Jul 30, 2022

Your promotional products color palette plays a significant role in the decision-making process. One of the biggest reasons colors influence consumer behavior is that individuals want to stay on-t...

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Take a Hike! 6 Products to Help you in the Great Outdoors

Jul 23, 2022

Did you know that between the United States, Mexico, and Canada, there are 15 different ecological regions in North America? Right in our own back yard, you can go from the frosty tundra of far nor...

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What Makes Gen Z Tick?

Jul 15, 2022

It's 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group's eldest squarely in their mid-twenties. Chances are that you may work a...

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6 Things You're Missing Out on by Not Using Promotional Products

Jul 8, 2022

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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